Ecommerce guide

A single shop vs multiple shops

A shop on Squarespace is a page of products, those products can be given categories and users can click to view products by category. This setup is ideal for most people.

However, if you wanted to write a unique description to show at the top of the page for each of your categories you would not be able to do so. This is because all of your products are on the same page.

So the solution would be to create multiple shops - one for each category. That way you could have different text showing for each category.

Another case in which you might need multiple shops is if you have more than one filter. For example, you sell clothing and you want users to select ‘adult’s’ or children’ before selecting ‘t-shirts’ or ‘hoodies’. In this case we would create an ‘adult’s’ shop and a ‘children’s’ shop and give the products in both shops a category of ‘t-shirts’ or ‘hoodies’.

The downside to having products held in different shop pages is that there is nowhere that the user can go to see all of the products in one place. To get around this you could have a separate shop page called ‘All’ which you duplicate all of your products into. It’s worth noting, however, that this could make it more difficult to keep track of stock numbers.


Behind the scenes ecommerce settings we configure when setting up your shop

  • Guiding you through connecting your PayPal and/or Stripe

  • Setting store currency

  • Placing the site in test mode if you would like to run a test purchase before making your shop live

  • Connecting Mailchimp or Squarespace campaigns so users can sign up to your mailing list at checkout

  • Adjust the default country in address fields for checkout

  • Enable customer accounts

  • Add your logo to the header and footer of customer notification emails

  • Add your shipping options

  • Set tax rules if you need to charge customers VAT

What’s included in our basic demo product

  • Title

  • Image(s)

  • Brief description

  • Price

  • Quantity field

  • Purchase button

Customer accounts

This feature is available on the Basic and Advanced commerce plan.

David & George